“Let me first start rattling off words that come to mind when describing Jess Simpson – smart, passionate, experienced, curious, eager, ambitious, competitive, and more! She’s got a knack for anything in the digital performance marketing realm and has a sound approach to analytics and measurement. She can nerd-out in ad tech with the best of them! In social media marketing, she is well-read and up to date with the latest techniques and best practices, but also recognizes how the segment continues to change – and so she adapts and changes with it. She will continue to seek knowledge to hone her skills and her drive will keep her ahead of the pack. I'm glad she was on our team at Centro.”
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19 years of experience in data strategy, marketing, platform architecture and product…
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Don’t get me wrong, I’m loving the Olympics consumer experience on Peacock and being able to navigate to anything I want to watch. What’s driving me…
Don’t get me wrong, I’m loving the Olympics consumer experience on Peacock and being able to navigate to anything I want to watch. What’s driving me…
Liked by Jess Simpson
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All content takes a life of it's own once it gets posted... It seems that my initial thoughts around last week's Google announcement around cookies…
All content takes a life of it's own once it gets posted... It seems that my initial thoughts around last week's Google announcement around cookies…
Liked by Jess Simpson
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What can I say about #colorcomm2024? So much that it will take a few posts so bear with me. I first want to thank these amazing women of…
What can I say about #colorcomm2024? So much that it will take a few posts so bear with me. I first want to thank these amazing women of…
Liked by Jess Simpson
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Thrilled to announce an upcoming event hosted by Acxiom, focusing on the transformative power of #Data and #AI. This is an incredible opportunity for…
Thrilled to announce an upcoming event hosted by Acxiom, focusing on the transformative power of #Data and #AI. This is an incredible opportunity for…
Liked by Jess Simpson
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I spoke to Patience Haggin / The Wall Street Journal about Google's announcement that 3rd party cookies are here to stay. As I explained, Google's…
I spoke to Patience Haggin / The Wall Street Journal about Google's announcement that 3rd party cookies are here to stay. As I explained, Google's…
Liked by Jess Simpson
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Cookies are dead, introducing Browser-Intelligent Smart Cohort Unified Intent Targeting (aka. BISCUIT). That’s an…
Cookies are dead, introducing Browser-Intelligent Smart Cohort Unified Intent Targeting (aka. BISCUIT). That’s an…
Liked by Jess Simpson
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