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    10 most expensive domain names of all time

    Synopsis

    These are the 10 most expensive domain names of all time

    Business Insider
    These are the 10 most expensive domain names of all time:

    1. Sex.com - $13 million

    Year sold: 2010

    Sex.com entered the Guinness Book of World Records for the highest domainonly sale in history. Escom LLC sold it to Clover Holdings Ltd.

    2. Fund.com - $9,999,950

    Year sold: 2008

    Clek Media brokered a deal that few people believed were real: Fund.com was purchased in an all-cash deal in 2008.

    3. Porn.com - $9,500,000

    Year sold: 2007

    At the time of its sale, Porn.com was the biggest, all-cash transaction for a domain name ever and the second largest domain sale behind Sex.com's $12 million exit. Moniker helped sell the domain to MXN Limited.

    4. Diamond.com - $7,500,000

    Year sold: 2006

    Odimo.com handed over the domain to an online jewellery retailer, Ice.com in a private sale for one of the priciest domain name swaps of all time.

    5. Slots.com - $5,500,000

    Year sold: 2010

    As TechCrunch pointed out at the time of the sale, that's more than $1 million per character.

    6. Toys.com - $5,100,000

    Year sold: 2009

    ToysRUs paid just over $5 million to have the powerful domain name, just months before Candy.com was acquired for $3 million.

    7. Clothes.com - $4,900,000

    Year sold: 2008

    Zappos coughed up almost $5 million for the domain, Clothes.com. Now both are owned by Amazon.

    8. IG.com — $4,700,000

    Date sold: September 2013

    Igloo/NetNames helped sell IG.com for almost $5 million in September 2013. It was purchased by London's IG Group; it was previously owned by a Brazilian search engine iG.

    9. MI.com - $3,600,000

    Date sold: April 2014

    China's Xiaomi purchased MI.com in the biggest domain sale of 2014 during a private sale. It's said to be the most expensive domain name purchased by a Chinese Internet company, and Xiaomi intends to use it to make its brand name easier to remember.

    10. Whiskey.com - $3,100,000

    Date sold: March 2014

    Whiskey.com was sold by Castello Cities Internet Network in a domain-only sale, and it was purchased by Michael Castello 19 years ago in March 1995 when it cost nothing to obtain.

    "I had the original registration in March of 1995 and I registered it for free," Castello wrote in DN Journal. "I always liked Scotch whisky, but the real reason I registered Whisky.com was because of The Whisky, a Go Go night club in Hollywood. I always enjoyed at The Whisky, with its musical heritage and scene where the likes of The Doors and Janis Joplin played. Years later, I even offered Whisky.com to the owner's son and he told me he didn't need it since they already registered WhiskyGoGo.com. That rejection would prove to be good for me."

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    Subscribe to The Economic Times Prime and read the ET ePaper online.

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