Environment
A climate fight is brewing in the coffee mug, and India has a huge price to pay
![A climate fight is brewing in the coffee mug, and India has a huge price to pay](https://img.etimg.com/thumb/msid-107920847,width-1015,height-761,imgsize-205968,resizemode-8/prime/environment/a-climate-fight-is-brewing-in-the-coffee-mug-and-india-has-a-huge-price-to-pay.jpg)
![A climate fight is brewing in the coffee mug, and India has a huge price to pay](https://img.etimg.com/thumb/msid-107920847,width-1015,height-761,imgsize-205968,resizemode-8/prime/environment/a-climate-fight-is-brewing-in-the-coffee-mug-and-india-has-a-huge-price-to-pay.jpg)
Synopsis
A new EU anti-deforestation law, which will come into effect from January 2025, has left Indian coffee exporters in a fix. While big players like Tata Coffee and ITC are preparing to implement the regime, small growers are worried.
S Ponappa, a coffee grower from Kodagu, one of the largest coffee-growing regions in Karnataka, is a worried man these days. Even as India’s coffee export is expected to rise 10% in 2024 due to an uptick in global demand, what is bothering Ponappa is a new European Union (EU) regulation. The new norms, which will come into effect from January 2025, prevent companies from placing commodities linked with deforestation and forest degradation in the
( Originally published on Feb 22, 2024 )
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