CRICBUZZ TV

Hit it out of the field: From Nadella to Narayen, tech honchos pad up for 2nd season of MLC to take sport to masses in US

Major League Cricket (MLC), co-owned by Satya Nadella, Shantanu Narayen, and Vijay Shekhar Sharma, aims to make cricket mainstream in the US. It is also backed by Indian Premier League (IPL) teams and investors like Mukesh Ambani. MLC’s first season was held in July last year at the Grand Prairie Stadium near Dallas, Texas, and on the Church Street Park ground in Morrisville in North Carolina, generating $2.8 million in ticket sales and attracting more than 70,000 spectators. About 30% of the spectators had flown into Dallas just for the tournament.

'Forgot Mankading' Jos Butler in 2014? Netizens point out to Angelo Mathews amid 'timed out row

Angelo Mathews of Sri Lanka made history as the first cricketer in international cricket to be "timed out" during a World Cup match against Bangladesh. Mathews criticized the appeal by Bangladesh's Shakib Al Hasan as "disgraceful," but some pointed out Sri Lanka's past involvement in a "Mankad" dismissal of Jos Buttler in a 2014 ODI. Mathews refused to withdraw the appeal back then, leading to mixed opinions about his recent dismissal.

Times Internet acquires exclusive rights to broadcast Indian cricket in key markets

Times Internet Ltd (TIL) has acquired exclusive rights to broadcast India's home bilateral cricket matches in North America, the Middle East, and Southeast Asia from September 2023 through March 2028. The rights were purchased from UK-based sports marketing company Pitch. This acquisition will boost the standing of Times Internet-owned Willow TV in North America, as it already distributes BCCI rights and other cricket boards and competitions.

International Cricket Council inks deal with Willow TV to broadcast in US and Canada

An ICC statement said the new deal continues the successful partnership between the ICC and Willow TV, which has been in place since 2016. The ICC added that Willow TV has been delivering extensive coverage across platforms, bringing cricket to a growing number of fans across the US and Canada, home to an estimated 30 million cricket fans.

View: The Indian Premier League (IPL) and the bane of popularity

The Indian Premier League is a star that has been burning brighter and brighter for over a decade now, spreading light of knowledge and wealth, of power and influence, of pride and inspiration. But, instead of being proud, there are always attempts to drag the tournament down for petty personal gains. Recent Chinese sponsorship controversy is the latest example.

The new buzz: As internet reach expands, live streaming emerges as the next big thing

Live streaming — in education, gaming, commerce and sports — is emerging as the next big frontier for internet platforms in India. In China, a market with tremendous internet access, interactive broadcasting has been popular over the last five years, from e-commerce, social media, entertainment, fitness and even dating.

Fixing can't be totally controlled, greed has no cure: Gavaskar

Former India captain Sunil Gavaskar feels it is difficult to completely get rid of match-fixing in cricket as there will always be an odd person swayed by greed, which cannot be cured.

Ad rates on digital, video-on-demand and over-the-top platforms hit record high; increase 60-100% over last year

Built around live broadcasts of India’s national obsession, online broadcasters have raised spot fees anywhere between 60% and 100%.

Harsha Bhogle unplugged: Candid truths on BCCI sack, Big B, insecurity in cricket

Bhogle said it is not imperative for a commentator to have been a player, just as Ratan Tata didn't need driving experience.

More mobile phones, falling data charges drive consumption of digital sports content

According to GroupM’s ‘This Year Next Year 2016’ report, digital advertising is slated to grow 47.5% in 2016 and it already is about 10-12% of the overall advertising expenditure in India.

Cricket-related apps surge over 450% during ongoing T20 World Cup: 9Apps Trends

Cricket-related apps have seen over 450% surge during the ongoing T-20 World Cup, with traffic peaking during the second week with the India-Pakistan match, according to latest data by 9Apps Trends – a third-party app store promoted by Alibaba mobile business unit.

With women’s ICC World Twenty20 failing to get advertisers, Star India stalls marketing plans

Ad rates for the tournament are a fraction of those for the men’s event and Star is bundling both to get better deals from advertisers, top media buyers said.

Times Internet takes guard in the US, buys Willow TV

Willow is the only channel that is dedicated to cricket in the US, the statement said, with a digital service called www.willow.tv.

Cricbuzz signs Virender Sehwag as its Expert for ICC World T20

Swashbuckling former India opener Virender Sehwag has been roped in by Cricbuzz as its in-house expert analyst for the ICC World T20.

Cricbuzz’s ‘Cricket Ka Keeda’ campaign

Independence of media under threat from move to patent reporting on events

Even today, websites, telecom operators and mobile application developers are being prevented from providing cricket scores and ball-by-ball commentary.