DIGITAL TOUCHPOINTS

SBI launches SME digital loans programme using data from tax and GST returns for quick credit assessment and loan approval up to ₹50 lakh in 10 seconds without human intervention.

State Bank of India (SBI) has introduced SME Digital Business Loans, using data from income tax, GST returns, and bank statements for rapid credit assessment of MSMEs, enabling loan sanctions within ten seconds without human intervention. For loans ...

Fight against digital payment frauds: The RBI proposes a digital payments intelligence platform to combat a surge in digital payment frauds. Fraud cases reported to the RBI jumped 300% to 36,000 in FY23 compared to FY22, highlighting the need for a ...

Adani Group and ICICI Bank have joined hands to introduce co-branded credit cards offering airport-linked benefits, aiming to enhance customer experience across various businesses. The Adani One app, launched in December 2022, serves as a digital pl...

Airtel Payments Bank records 60% surge in annual net profit to Rs 35 crore, with revenue up 42% to Rs 1,836 crore. Monthly transacting users reach 80.4 million.

Businesses leverage digital marketing for online engagement. Indian School of Business offers programs like Digital Marketing Post Graduate Certificate & Transformation Program. Digital marketing analytics enhances decision-making for marketing effe...

The company said it has enabled its digital touchpoints such as WhatsApp and the mobile app providing convenience to claimants to lodge and track claims. Also, the company provides home pick-up of claim documents.

Chief Experience Officers lead digital transformation to enhance customer engagement. Collaborating with C-suite executives and leveraging emerging technologies, CXOs drive innovation and deliver exceptional value to customers, shaping the future of...

Third-party cookies, which are used to track the online movement of users, are being phased out by Google. A tool to make a user’s internet experience more intuitive, Cookies became a villain when they became intrusive. How will it transform the int...

India has surpassed Japan to become the leading revenue market in the Asia Pacific region for consumer electronics and display products manufacturer BenQ, as confirmed by Jeffrey Liang, the president of the company's APAC region. On a global scale, ...

With the arrival of the digital age, leadership at the CXO (Chief Experience Officer) level has on a new dimension in the dynamic world of business. CXOs are leading their organizations into unfamiliar territory as technology continues to transform ...

Digital transformation is crucial for businesses today, as it integrates digital technologies into all aspects of operations, enhances customer experiences, improves operational efficiency, and drives innovation. Chief Experience Officers (CXOs), su...

The implementation of India’s privacy law is keeping organisations from varied sectors — technology, banking, telecom, medicine, etc — on their toes.

A successful digital marketing strategy requires a clear process and framework that define the phases of generating and implementing the plan, as well as investigating market behavior and defining future channel goals.

In the digital era, building a customer-centric organization has become imperative for businesses in India. With customer preferences shifting and technology reshaping industries, companies need to adapt and adopt customer-centric approaches to stay...

Marketing automation uses software and online tools to simplify repetitive marketing tasks. It also allows businesses to generate sales leads through automated marketing communications on various channels.

A 360-degree digital marketing plan combines traditional and digital marketing channels to reach a target demographic through numerous platforms. The strategy ensures that customers have a consistent and personalized experience across all touchpoint...

These Vi Shops have been launched across multiple towns in Andhra Pradesh, Bihar, Chhattisgarh, Goa, Gujarat, Haryana, Jharkhand, Karnataka, Kerala, Madhya Pradesh, Maharashtra, Odisha, Punjab, Rajasthan, Tamil Nadu, Telangana, Uttar Pradesh and Wes...

This acquisition will open up wider opportunities in markets for CleverTap across North America, Europe, Latin America, India, Southeast Asia and the Middle East, the company said. The deal is expected to close in the second quarter of 2022.