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    ILLEGAL BETTING ADVERTISEMENTS

    Beware! Misleading ad-game tricking Indians rather than offering ‘Umeedo Wali Dhoop’?

    Advertisements have left a lasting impact over the years, from Amul's iconic "Utterly Butterly Delicious" to Cadbury's memorable ads. However, misleading claims in ads, especially in the digital space, are increasing. ASCI found that 81% of the 8,299 ads evaluated in 2023-24 were misleading. Social media influencers often promote products without proper regulation. Technological advancements and ethical guidelines are needed to ensure transparency and authenticity in advertising, to maintain consumer trust and loyalty.

    81% of ad violations were on account of misleading claims in FY24: ASCI

    ASCI examined 10,093 complaints and investigated 8299 advertisements. The majority of violations were on account of misleading claims at 81%, followed by ads that promoted harmful situations or products at 34% (the same ad can be processed for multiple objections).

    Denied tickets, betting sites still vie for seats in poll arena

    Offshore betting apps in India allow users to bet on elections using rupees. Criminals use mule accounts for money laundering, evading taxes. Gaming experts noted a smaller scale of betting in the 2019 general elections.

    AIGF estimates USD 2.5 bn GST loss from offshore illegal, betting firms

    AIGF's Roland Landers urges swift action against offshore illegal betting, causing a USD 2.5 billion annual loss. Concerns include user harm, lack of GST, IPL ads. Urges prompt SRO implementation for distinguishing legitimate platforms.

    MIB advises social media influencers to avoid promoting betting ads

    In an advisory issued on Thursday, the ministry advised online ad intermediaries not to publish such content targeting an Indian audience and social media intermediaries to educate their users against publishing such content.

    Chhattisgarh EOW registers FIR against ex-CM Baghel, others in Mahadev betting app case

    Chhattisgarh's Economic Offences Wing (EOW) initiated a case against ex-Chief Minister Bhupesh Baghel and others in the alleged Mahadev online betting scam, based on a report submitted by the Enforcement Directorate (ED). Baghel and app promoters face charges including criminal conspiracy and cheating. The ED alleges involvement of high-ranking officials, projecting proceeds of crime at about Rs 6,000 crore.

    • Consumer watchdog CCPA cautions celebrities, influencers against promotion of gambling

      The consumer protection watchdog, Central Consumer Protection Authority, also cautioned celebrities, influencers and other similar stakeholders of stringent action against endorsements of ‘illegal activities’ including betting and gambling.

      CCPA warns celebrities, influencers to refrain from promoting betting, gambling

      The Central Consumer Protection Authority (CCPA) has issued an advisory warning celebrities and influencers against endorsing illegal betting and gambling activities due to a surge in related advertisements. The advisory, in accordance with the Consumer Protection Act, prohibits promotions of unlawful activities under various laws, emphasizing the socio-economic impact, particularly on youth.

      Mahadev betting syndicate resurfaces with new avatars, deepfake tactics

      These proxy websites have resurfaced with new betting games under different labels. The banned URL Parimatch has become pari-match-bet.in, Lotus365 is now lotus365.co while Fairplay has become fair-play.com.in or fairplay24.in.

      Mahadev app promoters funnelled illegal proceeds into crypto, bogus diamond trade

      In the 1800-page supplementary prosecution complaint (PC) equivalent to a charge sheet, the federal anti-money laundering agency has also claimed that one of the accused, Asim Das, the courier who allegedly delivered the money to former Chhattisgarh Chief Minister, Bhupesh Bagel, and who had subsequently retracted his statement claimed that he did this 'under influence'. In a fresh statement Das has claimed that he stands by his original statement.

      Offshore betting ads concerning, says ASCI amid increased scrutiny on betting apps

      The Advertising Standards Council of India (ASCI) has expressed concerns over the advertising of betting apps featuring well-known celebrities, as scrutiny on such apps and their links to celebrities widens. ASCI emphasized that betting is illegal in many parts of India, making its advertising impermissible. The council highlighted the issue of offshore betting ads, featuring prominent Indian celebrities and being shown to Indian audiences, as a matter of concern.

      Centre planning to raise odds against illegal betting companies

      ​​The government found as many as 114 illegal betting and gambling platforms operating in India through domain farming, people aware of the details told ET.

      ED summons Kapil Sharma, Huma Qureshi, and Hina Khan in Mahadev online betting app case

      The Enforcement Directorate has summoned Kapil Sharma, Hina Khan, and Huma Qureshi in connection with the Mahadev online betting app case. Several other celebrities and actors are also under investigation. The app, operated from Dubai, allegedly used benami bank accounts to launder money.

      A Rs 200 cr wedding that opened gates to a Rs 5,000 cr scam: The men behind Mahadev betting app

      The Enforcement Directorate (ED) in India has summoned Bollywood actor Ranbir Kapoor as part of its probe into the Mahadev Book App case, involving illegal online betting. The ED suspects the total amount involved to be over Rs 5,000 crore. Several other Bollywood personalities are also under scrutiny for allegedly receiving payments to attend or perform at the wedding.

      ED summons Ranbir Kapoor in Mahadev money laundering case

      Bollywood actor Ranbir Kapoor has been summoned by the Enforcement Directorate (ED) for questioning in the Chhattisgarh Mahadev betting app money laundering case. Kapoor is alleged to have carried out promotional activities for the app. The ED suspects that several other celebrities and sports personalities also promoted the app and plans to summon around 14-15 of them soon.

      ED seizes Rs 417 crore in connection with betting app Mahadev; what we know about the case so far

      The Enforcement Directorate has seized assets worth Rs 417 crore from locations linked to the betting app Mahadev. The app, started by Sourabh Chandrakar and Ravi Uppal, is accused of aiding illegal betting websites and laundering money through benami bank accounts. The ED has conducted searches in multiple cities and arrested four accused so far.

      Mahadev betting case: ED seizes assets worth Rs 417 crore

      The company promoted by Sourabh Chandrakar and Ravi Uppal, which was running operations from Dubai, was allegedly using the online book betting application to enrol new users, create user IDs and launder money through a layered web of benami bank accounts, they alleged.

      Centre warns media outlets of action over advertisements of gambling platforms

      The central government on Friday warned media outlets against publishing or displaying advertisements of online betting platforms, failing which they would face legal action. In an advisory issued to newspapers, channels, digital media, social media platforms, the Ministry of Information and Broadcasting asked them to immediately refrain from showing content of betting and gambling platforms in any form.

      Bihar Police seek ban on over 100 gambling, gaming, 'illegal' loan apps

      "The decision was taken after confirming that these apps attract Section 69 of the Information Technology (IT) Act as they contain materials which are prejudicial to the sovereignty and integrity of India. Several complaints of extortion and harassment had been received from people who had borrowed very small amounts through such loan lending apps," Additional Director General (ADG) of EOU (Bihar Police) Nayyar Hasnain Khan told.

      Bihar police reach out to IT ministry seeking ban on 100 gambling, gaming and illegal loan apps

      ​​The Economic Offences Unit (EOU) of Bihar police recently approached Meity urging it to ban more than 100 such apps, Nayyar Hasnain Khan, Additional Director General (ADG) of EOU (Bihar police) said.

      MIB asks state chief secretaries to impose ban on outdoor media online betting ads

      The letter follows similar advisories issued by the MIB against advertisements run by online betting and gambling platforms on TV, print, and digital media, including social media intermediaries like Google, Facebook, and Twitter. In his letter to the chief secretaries dated May 2, MIB secretary Apurva Chandra noted that online betting and gambling ads have been curbed in mainstream print, electronics, and digital media.

      ETtech Exclusive: Ads of betting, gambling sites still in play on social media

      Such companies are still running promotional content on platforms via influencers, celebs in violation of I&B ministry's directive.

      IB Ministry issues fresh Advisory warning against advertisements of betting, gambling

      The Ministry had earlier issued Advisories in the months of June and October 2022 stating that betting and gambling are illegal, and hence direct or surrogate advertisements of such activities fall foul of the Consumer Protection Act, 2019, the Press Council Act 1978, Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021, and other relevant statutes.

      MIB asks Google to comply with advisory against online betting ads

      The MIB sends letters to individual players as and when a violation is brought to its notice. Offshore online betting platforms Fairplay, PariMatch, Betway, Wolf 777, and 1xBet have been advertising on TV and digital platforms through surrogate news websites. The ministry had issued an elaborate advisory asking TV channels, OTT platforms, digital news publishers and social media intermediaries to stop airing/displaying online betting ads and surrogate ads of such platforms.

      For Twitter boss Elon Musk, now comes the hard part

      The idea of an everything app, also referred to as a super app, originated in Asia with companies like WeChat, which lets users not only send messages but also make payments, shop online or hail a taxi.

      Women lead the way in EV sector; govt targets ads by foreign betting sites

      India’s electric vehicle (EV) sector is growing rapidly and much of this growth is being driven – if you’ll excuse the pun – by women, according to various recruiting agencies we spoke to. Six of every 10 new hires are women, and companies in the sector pay them 35% more than they would earn elsewhere, they said.

      Stop ads of offshore betting sites, government to digital media platforms, TV channels

      In the advisory, the govt said online offshore betting platforms are now using news websites as a surrogate product to advertise the betting platforms on digital media. The advisory said that since betting and gambling are illegal in most parts of the country, advertisements for these betting platforms as well as their surrogates are also illegal.

      Govt issues advisory against ads promoting online betting

      The Indian government on Monday issued an advisory to the media asking it to refrain from advertising online betting platforms. The advisory comes in light of instances of a number of advertisements of online betting websites/platforms appearing in print, electronic, social and online media.

      Twitter ad business could surge as advertisers pin hope on Elon Musk

      Some ad buyers are hoping to extract better deals from a company undergoing a massive transition. Others are betting that Musk, who has dribbled new product ideas daily on Twitter, can deliver what Twitter has fallen short on - launch new products more quickly, according to advertising executives. The belief is that Musk's push for faster product development will attract more new users who will become the foundation for a better marketing environment.

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