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    MAMAEARTH FUNDING

    Purplle closes Rs 1,000 crore funding deal led by Abu Dhabi Investment Authority

    Purplle has also announced a Employee Stock Ownership Plan (Esop) liquidity programme and will offer liquidity of Rs 50 crore to its employees. Company cofounder and CEO said they will constantly innovate their technology to provide the best for their customer. Purplle is one of the fastest-growing retailers in the beauty and personal care (BPC) segment, having grown its GMV by four times over the last three years.

    What Ghazal Alagh learned from Jeff Bezos? Mamaearth co-founder reveals her decision-making strategy

    Ghazal Alagh, co-founder of Mamaearth, has adopted a strategic technique inspired by Jeff Bezos, aiming to enhance decision-making at Honasa Consumer Ltd. Her method involves visualizing consumers in strategic meetings, reflecting a customer-centric approach akin to Amazon's strategies. This innovation has garnered rapid engagement on LinkedIn, prompting discussions on the inclusion of employees in decision-making processes.

    Skincare brand Foxtale raises $18 million from Panthera Growth, others

    Direct-to-consumer (D2C) skincare brand Foxtale has raised nearly Rs 150 crore in the latest funding round. It will use the capital mainly for expanding into newer categories, founder Romita Mazumdar told us. The company will foray into body care category which includes products like lotions and body wash, she added.

    Block deal impact: Mamaearth shares fall 4% as 66 lakh shares change hands

    Mamaearth Share Price: Shares of Honasa Consumer, owner of Mamaearth, dropped 4% post a block deal where 66.20 lakh shares exchanged at Rs 439 each, totaling Rs 291 crore. The deal, equivalent to a 2% stake, likely saw Fireside Ventures and Sofina Ventures as sellers, both holding significant stakes in Honasa Consumer.

    Ecommerce in slow lane; PhonePe-BharatPe truce

    Happy Monday! Online sales haven’t picked up during the final quarter of FY24, industry officials said. This and more in today’s ETtech Morning Dispatch.

    Bubble tea brand Boba Bhai raises Rs 12.5 crore from Titan Capital, others

    Boba Bhai, a quick-service restaurant (QSR) brand specialising in bubble tea and other food items, said it will use the capital for its plan to expand to 100 outlets within the next 12 months. "Our goal is to expand in tier-1 cities within the next six months and then go to tier-2 and tier-3 cities,” founder Dhruv Kohli said.

    The Economic Times
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