MOST SUBSCRIBED INDIAN YOUTUBE CHANNELS
Are we ‘like’ done here? X’s move to hide likes is the latest sign of their declining power as social media currency
Anushka Kulkarni expresses disappointment over X's decision to hide the "Likes" tab, which she and others used to subtly vet potential romantic interests. She laments the loss of authenticity and charm in likes, questioning whether likes are now being used as private bookmarks or manipulated by bots. The trend of hiding likes has been seen across social media platforms like Instagram and YouTube, prompting varied reactions among users and raising concerns about privacy and social dynamics online.
‘Bigg Boss OTT 3’: Devoleena Bhattacharjee lambasts ‘shameless’ YouTuber Armaan Malik & his two wives for ‘promoting filth’
TV actress Devoleena Bhattacharjee condemned Bigg Boss OTT contestants Armaan Malik and his wives Payal and Kritika for promoting filth. She said that if polygamy is glorified on screen, it can have an adverse impact on the society. It can lead to the youth entering into polygamous arrangements more than ever before.
YouTube star Ben Potter death reason: What caused 'Comicstorian's' death at 40?
YouTube star Ben Potter has died and he was just 40 year-old. Potter's wife Nathalie Potter offered more details.
TVF to venture into films, plans to make sci-fi & horror shows, says originals head Shreyansh Pandey
TVF, which began as a YouTube channel, has become one of the most successful companies in the Indian streaming space, churning out relatable stories from different corners of India whether it is "Panchayat", a drama set in the rural space, or "Gullak", which revolves around a middle class family in small town India. The company's first show as "Permanent Roommates" in 2014.
TV channel rates may soon go up by 5-8%
In January, leading broadcasters raised their base bouquet rates by 10%, with Viacom18 going for the highest increase of over 25% due to the addition of Indian cricket rights and increase in the market share of general entertainment channels. The new pricing was to come into effect in February.
After 6 years we have finally avenged Pewdiepie, says MrBeast after crossing T-Series in terms of subscribers
Adding to the ongoing dispute, Jimmy Donaldson, who had become the most subscribed YouTuber, stirred controversy by publicly criticizing the music company T-Series on his social media platforms. On May 16, MrBeast, also recognized as Jimmy Donaldson, took to X (formerly Twitter) to issue a challenge to Bhushan Kumar, the managing director and chairman of T-Series, proposing a boxing match.
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Reliance, Disney seek India antitrust nod with cricket rights assurance
Reliance Industries and Walt Disney have applied for antitrust clearance for their $8.5 billion media merger in India, arguing that their combined influence, particularly in cricket broadcasting, will not negatively impact advertisers. The deal, announced in February, is anticipated to face close scrutiny due to its potential to establish India's largest entertainment entity, with extensive TV channels, streaming services, and cricket rights. The companies have assured the Competition Commission of India (CCI) that the cricket rights were obtained through a competitive bidding process, and competitors can bid when these rights expire in 2027 and 2028.
Who is the most ‘kanjoos’ star in Bollywood? Farah Khan spills the beans on actor who refused to part with Rs 500!
Who is Bollywood's resident penny-pincher? Director-choreographer Farah Khan, renowned for her candid remarks, made a startling revelation! The 'Om Shanti Om' director, appearing as a guest on 'The Great Indian Kapil Show' on Netflix, was questioned by host Kapil Sharma about whether she and Anil Kapoor were the most frugal individuals in the film industry.
MrBeast challenges T-Series CEO Bhushan Kumar to boxing match amid subscriber war
Popular YouTuber MrBeast, whose subscriber count is closing in on T-Series, has publicly challenged T-Series' CEO to a boxing match. This unexpected move has sparked widespread interest and debates among fans, adding a physical dimension to their digital rivalry.
Anime Kingdom: OTTs step up investments to draw youth
Anime content is taking centre stage on over-the-top (OTT) platforms in India as streamers look to ape the traditional TV model of offering diverse content slate that caters to different age groups and demographics, amid the summer vacation for schools and colleges.
The YouTube Election: Social media emerges as key player in Indian polls
Dahiya can see people’s enthusiasm reflected in the sudden surge in subscribers over the past month, along with better likes-to-views ratio and a higher number of comments on videos even when the content is critical and not celebratory.
Enterprise demand keeps telcos’ voice channel revenue growing
Despite challenges in personal voice calling revenue for telecom operators, the enterprise sector sees significant revenue from voice channels. With the rise of digital-native businesses in India, voice services like IVR, outbound calling, and contact center telephony remain vital for customer support. Industry experts foresee continued growth in voice communication alongside other digital channels.
With content king, creators trying hard to be kingmakers this Lok Sabha elections
Over the last few months, YouTube has been populated with videos of creators such as Ranveer Allahbadia (more popularly, BeerBiceps) chatting with senior leaders including S Jaishankar and Nitin Gadkari of the BJP, in addition to opposition leaders like Atishi Marlena and Raghav Chadha of AAP, and Supriya Sule from NCP(SP), among others.
YouTuber Bhuvan Bam aka ‘Bibi Ki Vines’ rebuffs rumours of him having a networth of Rs 122 cr
Renowned for his YouTube channel ‘BB Ki Vines’ with a staggering 26.4 million subscribers, Bhuvan Bam shines as both an actor and a beloved stand-up comedian. Through his channel, he paints a vivid portrait of urban youth, showcasing their quirky encounters with family members—all ingeniously portrayed by Bam himself!
Afghan women become YouTubers as Taliban restrict work
Hayat, 21, was a budding actor in local film and television until the Taliban seized power in 2021 and began issuing decrees on women that included banning TV dramas with female actors and ordering women to wear strict hijab while presenting the news.
Chinese C-drama gaining popularity on Indian OTT platforms
MX player is an Indian video streaming platform, which also has foreign TV content- Korean and Chinese Dramas in its “MX VDesi” section. Interestingly, most of the YouTube channels which stream C-Drama are located in western countries and the content/ script originated from China. C-Drama YouTube channels are predominantly operating from the United States, Taiwan and Hong Kong, ET has learnt.
MrBeast, the most subscribed YouTuber, bringing world's 'biggest' reality show on TV. Where to watch
Amazon Prime Video has okayed Beast Games, to behosted by MrBeast, featuring 1000 contestants vying for a $5 million prize. The series, inspired by his YouTube show, aims to champion creators and deliver a unique viewing experience.
YouTube Shorts vs Instagram Reels: The battle for dominance in digital content landscape
YouTube and Instagram were growing independently until short video-sharing turned them into big rivals in India’s creator economy. Which is a better platform for content-makers?
YouTube's most subscribed: Three Indian channels among top 10, Mr Beast isn't No. 1
Indian YouTube channels are making waves globally, with three channels featuring Hindi content securing spots among the most subscribed on the platform. Contrary to expectations, renowned American YouTuber MrBeast doesn't claim the number one position.
Prime Minister Narendra Modi becomes first global leader to have 20 mn subscribers for his YouTube channel
Prime Minister Narendra Modi has achieved the distinction of being the only global leader with 20 million subscribers on his personal YouTube channel, according to data from Viennese startup Tubics. In December 2023, Modi's YouTube channel garnered 224 million views, outpacing other world leaders significantly.
PM Modi's YouTube channel crosses 2 crore subscribers; highest among global leaders
Brazil President Jair Bolsonaro ranks second after PM Modi on the list of global leaders with the highest subscriptions on their YouTube channel, with a total of 64 lakh subscribers, which is a little less than one-third of the subscribers the Narendra Modi YouTube Channel has.
YouTube rolling out policies specifically for dealing with deepfakes and for AI: Ishan John Chatterjee
YouTubes' Ishan John says: “What we are really seeing is viewers as well as creators are meeting this demand for multi-format consumption happening across shots, podcasts, long form, live, it is all available on YouTube and that has been our approach. Also, we are rolling out policies specifically for dealing with deepfakes and for AI. ”
YouTube's 2023 top trends revealed: Chandrayaan-3 landing dominates most viewed category, 'GTA VI' trailer sets new record
YouTube unveiled its year-end roundup of top trends in India, with Chandrayaan-3's soft landing video leading as the most-watched video.
YouTube rolls out over 30 'Playables' mini-games for Premium users
In an effort to lure users to subscribe to its paid Premium service, Google-owned YouTube has rolled out a collection of mini-games -- called "Playables", offering more than 30 mini-games that can be played instantly, without the need for any downloads.
How TIPS evolved from closed shops to race for digital crescendo via YouTube & Jio
TIPS Industries navigated the storm of tech evolution and piracy, transforming from cassettes to digital. From its '90s glory to facing the piracy crisis, TIPS embraced the digital shift, leveraging YouTube and global collaborations. With a strategic bounce-back and Jio's entry, TIPS conquered the digital era, with an 8% market share and eyes set on a melody-filled future in the growing Rs 2,700-2,800 crore industry.
The big bang emergence of collaboration apps for creators to like, share & subscribe
The creator economy is projected to double from $250bn to $480bn by 2027, and the social media content creator base in India is on track to exceed 100 million this year, outpacing other countries, according to Goldman Sachs and influencer marketing firm Zefmo. Despite the opportunities that social media platforms provide, monetisation remains a challenge for creators, including accessing a diverse range of brands and negotiating fair compensation.
How to delete or hide a YouTube channel? Here’s a step-by-step guide
Are you bored with your channel and looking for ways to delete your YouTube channel? You've come to the right place!
Content creator community, Shorts key focus areas: YouTube CEO Neal Mohan
The new CEO has set his priorities clear: putting the creator community first and leveraging their content to build the next path of success for YouTube.
Who is MrBeast- the most popular YouTuber with over 11 crore subscribers?
With 100 million subscribers, he surpassed the previous record set by a single person in this year (2019). But owing to his charity work, MrBeast—whose real name is Jimmy Donaldson—attracted his 112 millionth subscriber this month. It placed him ahead of PewDiePie's 111 million without being able to view the precise numbers.
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