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Simon Jordan has taken a pop at Rod Stewart (Image: TalkSPORT/ GETTY)
Simon Jordan has taken a swing at Celtic diehard Sir Rod Stewart over his 'Emu mentality' following the latter's request that he "leave Scottish football alone".
As Celtic got ahead of Rangers in the heart-pounding title race with their victory over Kilmarnock putting them over the finishing line, ex-Crystal Palace owner made an appearance on talkSPORT, implying Scottish teams would have a hard time in the English Championship. These remarks were made during a heated exchange with Ibrox legend, Graeme Souness.
In response, musician Stewart took to Instagram to express his frustration over the constant belittling and lack of respect for Scottish football by the broadcaster, telling Jordan bluntly to "shut the f*** up".
Host Jim White announced on the radio station that he'd received a text from the singer directing him to his social media post where he'd hit back at Jordan for his disparaging comments about Scottish football. This triggered a fiery outburst from Jordan who lambasted Stewart - suggesting he should support Tottenham or Arsenal instead of Celtic.
Adding fuel to his personal tirade against the 79-year-old, the outspoken pundit also scorned Scottish football and the quality of the sport north of the border. Replying to Stewart, he said: "He is from bloody Highgate (in London) for crying out loud.
"I only attack Scottish football because it is a low-hanging fruit which is incidentally what you would find under Rod's kilt if you looked but I realise Rod is a national treasure, and nobody wants to offend a national treasure, but the flip side of this is that I have almost got to the point where I want to strangle myself with a pair of his unfathomably tight trousers if I need to listen to another story about his private jet. But why would anybody be talking about Scottish football? He should be thanking me for talking about Scottish football especially since coming from Highgate he should be supporting Arsenal or Tottenham.
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Celtic clinched the title after beating Kilmarnock (Image: Getty)
"If you get a surveyor round your house and they tell you there is a leaky roof, you don't tell him to shut his gob because of what he said. You listen to the validity of the points and think if there is any substance behind it.
"The two biggest clubs in Scotland can't even put fans in their stadiums (for Old Firm games). The rest of the domestic league is sub-standard. The two top sides aren't what they used to be.
"So where is the unfair observation? Rod Stewart as far as I am interested in his witterings attack the argument. I make the point about Scottish football. He says he is fed up with people down south where he lives criticising Scottish football, but it is like an emu mentality he is burying his head in the sand.
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"But the bottom line about Scottish football is that it's not disrespectful I want it to be better. It's a poor example of Scottish football that outside of the two biggest clubs nobody makes an impression on the league.
"It's a poor indication that the broadcast deals and sponsorship are worth nothing. It's a poor indication that there is no real players coming out of Scotland that look like Graeme Souness or Kenny Dalglish. What is unfair about that? Why don't you deal with my argument, go away Rod. Sing us a song, you are a singer."