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    COUNTERFEIT GOODS

    US steps up watch against counterfeit goods; Indians leave your fake Adidas, Gucci back home

    The US Customs and Border Protection (CBP) has recently intensified efforts to combat the smuggling of counterfeit luxury products, leading to the confiscation of numerous fake Adidas, Nike, and Gucci items from travelers, particularly from India. Many students and visitors arriving in the United States have reported having their counterfeit Puma, Adidas, or Nike items seized at ports of entry.

    Temu will have to comply with tougher EU online content rules, EU says

    Temu, a fast-fashion e-commerce retailer under the PDD Group, is required to comply with strict EU online content rules as a very large online platform (VLOP) under the Digital Services Act (DSA), facing penalties of up to 6% of their global annual turnover for violations.

    Traditional methods insufficient to control counterfeiting in luxury retail market: Qila

    Luxury goods retail faces a $30 billion annual loss due to counterfeiting, prompting a shift to advanced technologies like blockchain and tokenization. These innovations ensure product authenticity and protect brand reputation. Blockchain tracks products from manufacture to sale, offering easy verification for consumers. Tokenization creates unique digital fingerprints for each product, enabling instant authenticity checks via QR codes or apps. Despite challenges in setting up infrastructure, these technologies promise to revolutionize the industry, enhancing transparency, building trust, and securing luxury goods' integrity.

    View: Stop companies stretching the truth

    Every label coming out from FMCG, nutraceutical, cosmetic, pharmaceutical and wellness sectors must be properly checked by regulators. In this context, Supreme Court rightly pulled up the Indian Medical Association (IMA) last week for not taking action against Patanjali on complaints for the company's alleged 'misleading' claims and 'disparaging' ads against the allopathic system of medicine.

    Narendra Modi govt 'anti-MSME', thousands of small business shut down in 10 years: Congress

    Congress alleges Modi govt is 'anti-MSME', leading to small businesses shutting down. Ramesh criticizes policies favoring big corporates, demonetisation, GST issues, Chinese goods dumping, and MSME board control. MSME sector suffers under Modi's governance.

    'Livestream' shopping thwarts some high-tech tools to stop fake merch

    Livestream shopping in the U.S. faces challenges with counterfeit goods influx. Technology by platforms like TikTok and Amazon aims to combat fakes, yet copyright violations persist in live videos. Patent lawyers emphasize the need for improved detection methods.

    The Economic Times
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