DIGITAL TOUCHPOINTS
SBI launches digital business loans for small and medium cos
SBI launches SME digital loans programme using data from tax and GST returns for quick credit assessment and loan approval up to ₹50 lakh in 10 seconds without human intervention.
SBI to use IT, GST data for quick sanction of MSME loans
State Bank of India (SBI) has introduced SME Digital Business Loans, using data from income tax, GST returns, and bank statements for rapid credit assessment of MSMEs, enabling loan sanctions within ten seconds without human intervention. For loans up to Rs 50 lakhs, financial statements are waived in favor of transaction history and GST returns. This initiative aims to streamline MSME lending, reducing manual processes and enhancing efficiency.
RBI strikes against UPI, digital payment fraud, plans to set up a digital payment intelligence platform
Fight against digital payment frauds: The RBI proposes a digital payments intelligence platform to combat a surge in digital payment frauds. Fraud cases reported to the RBI jumped 300% to 36,000 in FY23 compared to FY22, highlighting the need for a system-wide approach. The central bank forms a committee that will examine setting up this infrastructure to facilitate real-time data sharing across the digital payments ecosystem.
Adani Group & ICICI Bank launch co-branded credit cards with airport lined benefits
Adani Group and ICICI Bank have joined hands to introduce co-branded credit cards offering airport-linked benefits, aiming to enhance customer experience across various businesses. The Adani One app, launched in December 2022, serves as a digital platform for booking tickets, accessing airport facilities, and more. The cards provide perks like Adani Reward Points on various spends, premium lounge access, free air tickets, discounts on duty-free shopping, and F&B expenses at airports.
Airtel Payments Bank's annual net profit rises 60% to Rs 35 crore
Airtel Payments Bank records 60% surge in annual net profit to Rs 35 crore, with revenue up 42% to Rs 1,836 crore. Monthly transacting users reach 80.4 million.
Mastering digital frontiers: Exploring programs in digital marketing
Businesses leverage digital marketing for online engagement. Indian School of Business offers programs like Digital Marketing Post Graduate Certificate & Transformation Program. Digital marketing analytics enhances decision-making for marketing effectiveness.
ICICI Pru Life pays Rs 1,867 crore towards death claims in FY'24
The company said it has enabled its digital touchpoints such as WhatsApp and the mobile app providing convenience to claimants to lodge and track claims. Also, the company provides home pick-up of claim documents.
Unlocking organizational potential: The role of chief executive officers (CXOs) in the digital era
Chief Experience Officers lead digital transformation to enhance customer engagement. Collaborating with C-suite executives and leveraging emerging technologies, CXOs drive innovation and deliver exceptional value to customers, shaping the future of business.
When the third-party cookie crumbles: A new privacy-centric internet emerges
Third-party cookies, which are used to track the online movement of users, are being phased out by Google. A tool to make a user’s internet experience more intuitive, Cookies became a villain when they became intrusive. How will it transform the internet?
India now largest market in APAC for BenQ
India has surpassed Japan to become the leading revenue market in the Asia Pacific region for consumer electronics and display products manufacturer BenQ, as confirmed by Jeffrey Liang, the president of the company's APAC region. On a global scale, India now holds the company's third-largest market position, following China and the United States of America.
CXO Leadership in the Digital Age: Navigating the Data-Driven Landscape
With the arrival of the digital age, leadership at the CXO (Chief Experience Officer) level has on a new dimension in the dynamic world of business. CXOs are leading their organizations into unfamiliar territory as technology continues to transform industries. Data is at the center of this shift, and a key competency of successful CXO leadership is now effectively utilizing its power.
Digital Transformation and the CXO's Strategic Role
Digital transformation is crucial for businesses today, as it integrates digital technologies into all aspects of operations, enhances customer experiences, improves operational efficiency, and drives innovation. Chief Experience Officers (CXOs), such as Chief Digital Officers and Chief Technology Officers, play a strategic role in shaping organizations' digital futures.
The data dilemma: Companies find India's privacy law a tricky maze to traverse
The implementation of India’s privacy law is keeping organisations from varied sectors — technology, banking, telecom, medicine, etc — on their toes.
Complete Guide to Digital Marketing
A successful digital marketing strategy requires a clear process and framework that define the phases of generating and implementing the plan, as well as investigating market behavior and defining future channel goals.
Thriving in India's Digital Era
In the digital era, building a customer-centric organization has become imperative for businesses in India. With customer preferences shifting and technology reshaping industries, companies need to adapt and adopt customer-centric approaches to stay competitive. Embracing customer data, implementing omni-channel strategies, personalizing experiences, prioritizing customer service, fostering a customer-centric culture, and taking an agile and iterative approach are key to building a customer-centric organization.
The Ultimate Guide to Marketing Automation
Marketing automation uses software and online tools to simplify repetitive marketing tasks. It also allows businesses to generate sales leads through automated marketing communications on various channels.
360 Marketing Strategy: Tips to Take Your Business to the Next Level
A 360-degree digital marketing plan combines traditional and digital marketing channels to reach a target demographic through numerous platforms. The strategy ensures that customers have a consistent and personalized experience across all touchpoints, providing deeper insight into customer behavior and interests for brands.
Vodafone Idea launches rural retail touch points as rivals eye user base
These Vi Shops have been launched across multiple towns in Andhra Pradesh, Bihar, Chhattisgarh, Goa, Gujarat, Haryana, Jharkhand, Karnataka, Kerala, Madhya Pradesh, Maharashtra, Odisha, Punjab, Rajasthan, Tamil Nadu, Telangana, Uttar Pradesh and West Bengal as part of a three month long activity, the telco said in a statement Wednesday.
Sequoia-backed CleverTap acquires rival Leanplum in stock-and-cash deal
This acquisition will open up wider opportunities in markets for CleverTap across North America, Europe, Latin America, India, Southeast Asia and the Middle East, the company said. The deal is expected to close in the second quarter of 2022.
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