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    Premium sneaker stampede sweeps India off its feet and Adidas is game for it

    The trend of premiumisation is gaining momentum in the footwear, watches, and gym apparel market, with consumers seeking quality, exclusivity, and a deeper connection with their brands. Adidas and Myntra have seen a 30-40% increase in premium options on their website, reflecting this trend. India's large population aspiring for better products and a natural consumer behavior of constantly seeking improvement are driving this trend.

    Fintechs' secure credit play; New Jersey turns IT hub

    Happy Monday! Fintech companies like Cred, PhonePe and Paytm are seeking partnerships with NBFCs to enter the secured credit market. This and more in today’s ETtech Morning Dispatch.

    Why Indian IT companies are moving into New Jersey

    Top Indian IT companies are zeroing in on New Jersey as its hub, with their top executives and a majority of Indian-origin engineers who work in the US making the city their base. India is New Jersey’s second-largest foreign direct investor and a majority of New Jersey’s immigrant population hails from India.

    Kylian Mbappe sustained a broken nose at Euro 2024, but France gets 'positive' news

    The French Football Federation said Tuesday it had received "positive" news about Mbappe's chances of continuing at Euro 2024 as he will not need immediate surgery. But it did not specify how long it would be before he is able to play again.

    Indian Jain leader Lokesh Muni to establish world peace centre in US

    Jain spiritual leader announces World Peace Center in New Jersey to promote global peace through peace ambassadors, mediation, and conflict resolution.

    Beware! These U.S states are to be invaded by giant venomous spiders, alert issued. Know about these arachnids

    Eastern U.S states of Florida, Alabama, Mississippi, the Carolinas, Tennessee, Kentucky Virginia, West Virginia, Maryland and Ohio are most likely to be invaded by hundreds of thousands of venomous spiders. Know in detail.

    The Economic Times
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