Santiago Solutions Group, Inc.

Excited to share a short teaser of Carlos Santiago, CEO of SSG and Co-Founder of ANA AIMM and the Cultural Inclusion Accelerator™, featured on Mekanism's podcast ‘Soul & Science: Fast Foward Your Marketing Mind’ with Jason Harris! Listen to the full episode now on Spotify or Apple Podcasts! https://lnkd.in/ghDei9dp #multiculturalmarketing #inclusivemarketing

The AIMM Member Forums are a testament to the power of collaboration to create a more inclusive and diverse marketing landscape. This summer’s member-exclusive event, hosted by Paramount in New York, brought together industry leaders and innovators to discuss the latest insights in multicultural and inclusive marketing. Montel Williams delivered a powerful and inspiring keynote address, leaving a lasting impact on everyone in attendance. His speech emphasized the need for authentic representation in marketing, drawing from his experience as a stalwart in media and his personal journey as a multiple sclerosis (MS) survivor. He highlighted the power of storytelling, illustrating how genuine portrayals in media and advertising can foster a sense of belonging among diverse communities. This year, AI is front and center in all our minds. Alan Schulman and a panel of experts provided an overview of the challenges and opportunities associated with AI, emphasizing the need for diverse data, cultural fluency, ethical practices, and continuous evaluation to achieve true inclusivity. We extend our heartfelt thanks to Paramount Advertising for hosting us and to all the speakers and attendees for their invaluable contributions.  Bob Liodice, CEO, Association of National Advertisers Alex Miranda, Managing Director, Inclusive Marketing, KNOCK Inc. Josephine Martínez, Senior Director, DEI-People and Culture, National Football League (NFL) Marques Zak, Head of Multicultural Marketing, American Express Lanae Williamson, MBA, Multicultural Marketing Strategy Lead, Nissan Motor Corporation North America Denise L. Bennett, VP, Strategy & Idea Lab, iHeartMedia Montel Williams, Media Personality, Entrepreneur, Health Advocate Christopher Oswald, Executive Vice President, Head of Law, Ethics & Government Relations, ANA" Danielle Spikener, Head of Inclusive Marketing, KraftHeinz Jade Verette, Host, Heinz Black Kitchen Initiative Jon Gray, Co-Founder, Ghetto Gastro Chef Kwame Onwuachi, Chef, Author, TV Personality Vu H. Pham, Ph.D, CEO of Spectrum Knowledge Rafael A. Fantauzzi, EML, Chief Diversity, Equity and Inclusion Officer, Boehringer Ingelheim USA  Lani Montoya, Chief People Officer, Pernod Ricard NA Colin Kavanagh, Chief Marketing Officer, Pernod Ricard NA Mari Sanchez, Director of Special Projects, PACO Collective Felipe Díaz-Arango, Head of Strategy & Inclusion, Paco Collective Charlene Polite Corley, VP Diverse Insights & Partnerships, Nielsen Tiyale Hayes, EVP Insights and Multiplatform Analytics, BET Jim Spaeth, Partner, Sequent Partners Alan Schulman, Co-Founder & Chief Creative Officer, UpperRight  Aki Spicer (he/him), Chief Strategy Officer, Cashmere Agency Don S. Sklenka, SVP AI Personalization, Claritas   If you are an AIMM Member, please login to the our website or Hub to get access to all recordings and approved decks from all events. See you in Los Angeles in October at NBC Universal!  #SeeALL

June has passed... now what? Read our latest article for 6 tips on how to stay engaged with and support the #LGBTQ+ community beyond Pride month.

This Independence Day, let's celebrate and uplift the diverse voices that strengthen our nation. Here's to liberty and justice for all! 🎇

Yesterday, we celebrated Father's Day and the invaluable role that fathers and all father figures play across cultures. We honor their unwavering support, guidance, and love that shape our lives.

Are you effectively reaching your Gen Z audience? Check out the first of a 3-part series of articles inspired by our recent study, partnered with Target 10, 'Going from Blocked to Unlocked: Advice and Strategies to Authentically Connect with Today’s LGBTQ+ Consumers” #representationmatters #authenticity #LGBTQ+

Happy Pride! In the month of June and all months, we celebrate the diverse stories and contributions of the LGBTQ+ community. Let's continue to build workplaces and societies that thrive on inclusivity and respect for all. #PrideMonth #EqualityForAll

While #AAPIMonth is ending, the accomplishments of the AANHPI community will continue to shine throughout the year. Learn more about their impact on music and media entertainment on our latest blog.